Vivintel

Survey data on print and digital media exposure, product usage, lifestyles, and attitudes of Canadian consumers. Coverage includes a wide range of consumer product and service sectors, such as personal care, travel, apparel, finance, leisure, beverages, etc., as well as the readership of specific Canadian magazines and newspapers.

Access

Connect

Public note

By accessing and using Vivintel (formerly Vividata) you acknowledge and agree that you must:

• Not share any of its data or other contents publicly or with any other organizations or any individuals not affiliated with SFU.
• Cite Vivintel data and other contents appropriately, clearly acknowledging Vivintel as the source, and
• Only use Vivintel data for educational purposes.
• Not use SFU’s Vivintel access for a paid or unpaid internship.
• Request explicit permission to use Vivintel data for any research that is intended for publication. To acquire permission, please contact Vivintel directly here (info@vividata.ca).

Vivintel replaced the Vividata interface as of January 1, 2025.

Alternate names

Vividata

Content types

Datasets

Open access

No

Subjects

Marketing, Publishing